Early 1960s silk print frock, from the
American store Lord and Taylor
.jpg "Image: model shown in a garden of bright flowers, wearing a green dress with white floral print")
Our model wears a late 1950s dress, by Sambo
Fashions. Photography: Colin Hawkins
In 2007 the summer exhibition at the Fashion Museum
looked at one of the best loved garments in any woman's wardrobe -
the floral frock.
The exhibition brought together 50 printed floral dresses from the
last 100 years selected from major UK museum collections including
the Fashion Museum in Bath, the Harris Museum and Art Gallery,
Preston, and the Gallery of Costume at Manchester City
Galleries. It also included dresses from private
collections.
The exhibition incorporated archive film and photographs of women
and girls wearing floral frocks throughout the 20th century,
whether at home in the garden or on holiday at the seaside.
The show was the culmination of a three-year research
project run in partnership with Bath Spa University’s School of Art
and Design, who produced a stand-alone web site as part of the
floral frock project.
http://www.floralfrocks.org/
allows viewers to see 360 degree views of a number of dresses
featured in the exhibition.